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A hackathon is not innovation.

A hackathon is not innovation.

Hordes of nerds sit together, laptops glowing and fingers flying over keyboards to develop the next breakthrough app.

The event is called "disruptive".

What's absent?

Genuine innovation!

Indeed, a hackathon is often just a temporary burst of creativity, capturing our attention with its energy but lacking in long-term substance.

True innovation goes beyond short-term competition and fleeting moments of inspiration.

It's about developing impactful change that enhances businesses in meaningful ways.

Pursue depth and real innovation!

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